Digital advertising uses various forms of electronic media, such as websites, search engines, and social media. These are ways to attract customers and increase the popularity of the business or its products and services.
When writing about digital advertising, try to mention some strategies used in digital advertising, for instance, Cost per Click (CPC) or Cost per Acquisition (CPA) for Search Engine Marketing (SEM), etc.
- Here are ten ways to build a successful advertising company
- A Guide to Using Pay-Per-Click Advertising
- Basics of Digital Advertising